- Strategic traditional Media planning using the latest DATA from the authorized research agencies to make sure the
maximum reach of the communication and meet the targeted audiences in the right place, period and time bands from the
selected media. - To manage media negotiation and make sure that, client spends less but gets enough inventories from the media houses and
let client save money for the other usage. - Media buying/scheduling the adverts and direct the stations in the ads rotation ratio in case.
- The presenter briefing session to let the presenters being well understood about the particular campaign going to be
executed to avoid confusion to the targeted audiences. - Monitoring the media activities (Electronic and Billboards) in day to day to make sure client pays what exactly has been
executed and stop wasting client’s money paying for something which wasn’t executed. - To provide the compliance weekly, monthly and post buy reports to client for whichever campaign that was executed.
- Campaign management like when should media start, the communications to be pushed, copy rotation but also the time
lines of the campaigns. - Media documentary production but also identifying the potential opportunities in the market like the prime location areas
for branding, billboards installation, Kiosk creation, vehicle and Caps branding plus many others related to branding. - The in door/on ground activations in whichever region in Tanzania and outside.
- The digital media is also part of the services provided by the Company.
